SKU: 91343674458

Aveda Men Pure-formance Thickening Paste 75ml

Sale price$44.96 Regular price$49.95
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Ships within 48 hours · Estimated delivery Jul 18 - Jul 23

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Description

Aveda Men Pure-formance Thickening Paste 75mlThe Aveda Men Pure Formance Thickening Paste 75ml is a high performance, 100% vegan formula engineered to provide instant density and a versatile, pliable hold. This professional grade styler marks a breakthrough in mens hair technology, utilizing certified organic amla (Indian Gooseberry) to physically expand each individual hair strand. This Ayurvedic "superfruit" has been used for centuries to promote hair vitality and is now harnessed to provide

The Aveda Men Pure-Formance™ Thickening Paste 75ml is a high-performance, 100% vegan formula engineered to provide instant density and a versatile, pliable hold. This professional-grade styler marks a breakthrough in men’s hair technology, utilizing certified organic amla (Indian Gooseberry) to physically expand each individual hair strand. This Ayurvedic "superfruit" has been used for centuries to promote hair vitality and is now harnessed to provide immediate structural support to fine or thinning hair.

The formula is meticulously balanced with Aveda’s exclusive Pure-Formance™ phyto-active blend, featuring certified organic licorice root, seaweed, and plai. These ingredients work in synergy to soothe the scalp and provide a protective antioxidant shield against environmental pollutants. Unlike traditional "thickening" products that can be sticky or heavy, this paste offers a dry, matte finish that is highly restylable. This 75ml jar is a concentrated grooming essential that respects the hair's biological integrity, leaving it significantly thicker and prepped for a variety of modern, textured styles.

Benefits

  • Instant Hair Expansion: Uses amla to physically bulk up the hair fiber, making it appear and feel significantly thicker and more abundant.
  • Pliable Moderate Hold: Provides enough structural support to define styles while allowing you to restyle throughout the day without losing the "thick" effect.
  • Matte Finish: Delivers a modern, non-greasy look that is perfect for achieving "lived-in" texture and a natural aesthetic.
  • Scalp-Soothing Botanicals: Infused with licorice root and plai to maintain a healthy scalp environment and prevent product-induced irritation.
  • Antioxidant Protection: Helps shield the hair surface from the drying effects of the Australian sun and urban dust.
  • 93% Naturally Derived: Formulated with pure plant, non-petroleum mineral, and water sources according to ISO standards.
  • Signature Pure-Formance™ Aroma: Leaves hair scented with a rich, spicy, and refreshing blend of certified organic spearmint, vetiver, and lavender.

Ideal For

  • Fine or Thinning Hair: Specifically balanced for men who want to camouflage scalp visibility and increase the substance of their hair.
  • Textured Styles: The ultimate solution for achieving "messy" crops, quiffs, or any look that requires a matte, high-definition grip.
  • Short to Medium Lengths: Ideal for providing lift and architectural shape to hair that is prone to falling flat.
  • Clean Beauty Devotees: Perfect for men seeking professional salon results from a 100% vegan, cruelty-free, and Leaping Bunny certified brand.

Why you'll love it
You’ll love this thickening paste because it delivers the "holy grail" of grooming: maximum density with zero weight. At AMR Beauty, we know that our male customers value confidence and efficiency; this product ensures your hair looks sharp and full in seconds. You will love the immediate "oomph" it provides to your roots and the way it allows you to maintain a matte, professional finish even in humid conditions. The sophisticated, earthy scent provides an immediate boost of confidence, leaving your hair smelling masculine and looking exponentially thicker.

Final word
Don't let fine hair dictate your grooming options. The Aveda Men Pure-Formance™ Thickening Paste 75ml offers a sophisticated, science-led solution that respects the biological complexity of your hair. By choosing this high-performance botanical styler, you are choosing a future of resilience, high-definition thickness, and total styling confidence.

Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 91343674458

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4.3 ★★★★★
Based on 19 reviews
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M
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M. B.
Massapequa, US
★★★★★ 5
Indestructible
Color: Onyx Black - Most Durable
This is actually indestrutible! Be careful though, it's wicked hard/heavy. It isn't a ball you want banging into things. Use outside!!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 23, 2026
L
Verified Purchase
Lauren
Draper, US
★★★★★ 4
Not indestructible, but the best I’ve found
Color: Onyx Black - Most Durable, Color: Onyx Black - Most Durable
This thing is unexpectedly heavy for its size. My 18 month old Giant Schnauzer is obsessed with fetch but destroys every ball she gets. The other brands marketed for extreme chewers tend to last about a day or two before they’re totally shredded. She’s had this one for about 2 weeks and it’s looking rough, but still holding together for the most part. I appreciate that as it comes apart it does so in little pieces rather than large chunks. While it’s far from indestructible, it’s the strongest I’ve found so far.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 21, 2026
R
Verified Purchase
Ryan
San Leandro, US
★★★★★ 5
Great product!
Color: Onyx Black - Most Durable
Great product! Quickly became my Pit Princess's favorite toy! The size, weight, and material is perfect for a big dog. Now we have fetch ball that has proven itself to be worthy!
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 8, 2026
B
Verified Purchase
Bill Jackson
Alexandria, US
★★★★★ 3
good but not indestructible
Color: Onyx Black - Most Durable, Color: Onyx Black - Most Durable
pretty good but definitely not indestructible
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 18, 2026
M
Verified Purchase
Mitch
Boise, US
★★★★★ 5
Our German Sheppard loves these
Size: Medium
These cost a bit more than tennis balls, but they are so much nicer and longer lasting. For starters, they stay cleaner than tennis balls because they’re smooth rubber. Dirt won’t build up on them and if anything does stick, like grass or soil, it falls off once the dog slobber dries. They’re also thick, so they don’t fall apart or blow out like a normal tennis ball does in our dog’s jaws after 30 seconds. Our GS chomps on these like crazy and the only damage they’ve suffered is a crack that developed from the edge of the hole, but the crack is growing very slowly and none of these balls have totally failed yet. The balls do whistle when thrown ant high speed and that may help a dog track and locate it, but I’m not sure. Our neighbors hear the whistling too so it’s far from silent. Lastly the orange ball is easy to locate out in our yard, but the dark blue practically disappears.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 6, 2025

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